Photo: Trent Mitchell

Asymbol is a new online gallery company that was founded by Travis Rice and Mike Parillo on a principle that I feel pretty strongly about.

In the sites own words: This company was born out of Travis’ inability to understand why it is that so many of the people who have taken the photos and painted the pictures that have inspired all of us over the years are not living the bling-bling, MTV Cribs good life, with their pieces occupying choice wall spaces in the domiciles of fine-art and outdoor-living appreciators worldwide. His own frustrated search to find such images to adorn the interior of his personal home led him to the conclusion that some sort of bridge needed to be built to connect the highly respected image makers in our world with the people who want to own their work, but have never had a way to do so before. Asymbol is that bridge.

From Travis: The imagery is all iconic imagery from snowboarding history such as Jamie Lynn and Mike Parillo. The way we’re starting out is we’re just playing catch up, trying to give credit where credit is due. A lot of these pieces people haven’t been able to get a hold of. It’s nice to be able to tell the story with each piece and why it is important and significant.

More photography and artwork in the galleries here.